Geoffeson dos Passos, Brazilian, 46 years old, married, residing in Boston, MA (USA). A professional with solid experience in the Construction Industry, specializing in carpentry and painting—technical skills that reinforce my ability to work with precision and commitment on challenging projects.
Currently transitioning my career, I am focusing my studies on digital marketing, specifically in paid traffic management on platforms such as Meta Ads and Google Ads. At the same time, I am training in web development and web design, areas I see as essential for achieving geographic freedom and the core objectives of my professional journey.
- Why this change?
I aim to merge my hands-on experience in physical projects (Construction Industry) with the limitless possibilities of the digital world. I envision creating creative solutions for businesses, whether through strategic ads or functional, impactful websites. I believe in continuous reinvention as the driving force for personal and professional growth.
- Key Skills & Expertise Construction Industry:
Technical expertise in carpentry and painting. Attention to detail in project execution. - Digital Marketing (in training): Campaign setup and optimization on ad platforms. Basic understanding of metric analysis (ROI, CTR, conversions).
- Web Design & Development (in training): Studying design tools (e.g., Figma, Adobe XD). Learning programming languages such as HTML, CSS, and WordPress.
- Current Goal:
To solidify my transition into the digital world by integrating technical knowledge (construction) with creative skills (design/ads) to offer multidisciplinary services to businesses or as a freelancer. My focus is to build a career that allows me to work remotely, connecting my strong Brazilian work ethic with the innovation of the international market.
